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Company Contact

  • scs16d
  • Apr 2, 2017
  • 2 min read

I followed the following five brands on Twitter: @ChickfilA, @SoundCloud, @Starbucks, @REVOLVE and @PacSun. I reached out on Twitter in an attempt to get a popular company to respond to me. The two companies I chose to engage with was both Chick-fil-a and Starbucks. I chose these two because they are very active on Twitter and frequently engage with their customers in a friendly manner. In an attempt to get Starbucks to respond to me I tweeted at them saying, "I thought my addiction to @Starbucks could not get any worse. Thennn they add avocado to their menu. I'm on a new level." Here, I decided to compliment them and praise them for their new addition to their menu. Sadly, other than a favorite from a random individual, my tweet went unnoticed. In an attempt to get Chick-fil-a to respond to me I replied to a previous tweet saying, "Chick-fil-A's fries are more like edible spoons for their milkshakes #giveitatry with a cute emoji. Yet again, my tweet went unnoticed even though I gave their products a compliment. I still believe that complimenting a company is a better method to get them to respond in comparison with talking badly about them or expressing a complaint. I also believe that it has a little bit to due with luck. Chick-fil-a and Starbucks replied to other people who said just about the same thing I said. In addition, I learned that the time of day truly matters when trying to engage with a very popular company. For example, Sunday is probably not the best time to tweet at Chick-fil-a. This is because they are based on Christian fundamentals and believe Sunday is a day for rest and family. As a result, they are less active on Sundays and do not serve food at their locations. I also learned that in comparison to most companies, Starbucks is relatively better at tweeting early in the mornings.


 
 
 

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